TXU Energy Joins ‘Green Button’ Initiative

Company Expands Efforts to Help Customers Use Less Energy and Save Money


TXU Energy announced today that it has joined the Green Button initiative to provide electricity customers with standardized data to help them better understand their energy usage. By adopting the Green Button, the company extends its commitment to innovation and helping customers use less energy and save money on their electricity bills.

The Green Button is a consensus industry standard that was developed by the energy industry in collaboration with the Commerce Department’s National Institute of Standards and Technology. By standardizing consumer energy usage information about electricity consumption, Green Button provides software developers and other third parties with a uniform platform for developing applications. It also significantly increases the potential market for innovative products to expand to millions of electricity customers across the country.

“We are firmly committed to giving our customers the tools they need,” said Jennifer Pulliam, director of innovation, TXU Energy. “We launched the TXU Energy MyEnergy DashboardSM in 2011 as a way to give customers the ability to view, track and manage their electricity usage and now, by supporting Green Button, we hope to build on the ways we inform, educate, advise and assist our customers as they buy and consume electricity.”

MyEnergy Dashboard is a proprietary tool that gives TXU Energy customers the information and tools they need to take control of their bills via web or Smartphone. The tool is available to all customers; but for more than one million who have smart meters, it offers deeper details and analysis. This detail includes forecasted electricity usage and costs as well as graphs that can drill down to show daily or hourly electricity usage. Some of the tool’s features are also available through the free TXU Energy app for iPhone®.
“Customers very much care about saving electricity and money on their monthly bills,” said Pulliam. “That’s why we have developed solutions like the dashboard. We are looking forward to seeing how the Green Button initiative may expand on our innovations with new applications that help consumers conserve electricity and cut costs. ” 


About TXU Energy
TXU Energy is a market-leading competitive retail electricity provider, powering the lives of more Texans than any other retailer. TXU Energy offers a variety of innovative products and solutions, allowing both its residential and business customers to choose options that best meet their needs, including exceptional customer service, competitively priced electricity service plans, innovative energy efficiency options, renewable energy programs and other electricity-related products and services. Visit txu.com for more information about TXU Energy. REP #10004.