Previous | Next Back to List

TXU Energy Celebrates Five Years and $100 Million in Cash Back With $10,000 Sweepstakes for Texas Electricity Customers

Company Distributing More than $36 Million in Cash Back This Year, Rewarding Customers with Escalating Cash Back Plans That Give Back More Over Time

1/10/2012

Five years and more than $100 million. That’s what TXU Energy is celebrating as its most popular electricity plans reward thousands of its customers across Texas with a percentage of what they paid for electricity in 2011. The company is also kicking off a $10,000 sweepstakes via Facebook to mark the occasion as, with this year’s distribution, the TXU Energy Cash Back Loyalty Reward program has now paid out over $100 million in cash back rewards since the first payout in 2008.

Over the next few weeks, the company will distribute more than $36 million to customers on
TXU Energy electricity plans eligible for cash back. These customers, who were on TXU Energy Texas Choice plans in 2011, will receive as much as 3 percent or more cash back in the form of a Visa® prepaid card. They can spend the cash back however they choose – including shopping, paying their electricity bills, or donating to charity through TXU Energy Local ImpactSM.  

“Last year, our Cash Back Loyalty Reward Program helped put more than $30 million back into the hands of our customers, which helped support the Texas economy,” said Michael Grasso, chief marketing officer, TXU Energy. “We’re very proud of this as not only does the cash back help customers who participate in these plans, it also supports the communities where they live and work each time they swipe one of the prepaid cards for a retail purchase.”

The TXU Energy Cash Rewards Sweepstakes
Starting today through March 31, 2012, TXU Energy is offering Texas electricity consumers the chance to win $10,000 in the TXU Energy Cash Rewards Sweepstakes. There are three simple ways for Texans to enter to win: New customers who sign up for any TXU Energy electricity plan, now through the end of the promotion, are automatically entered. And, whether you’re a TXU Energy customer or not, you can click “like” on the Cash Rewards tab of the company’s Facebook page and enter by sharing how you would spend the prize money. You can also enter by mail.* 

More Cash Back Loyalty Reward Offers for 2012
TXU Energy is also launching new plans that give residential and, for the first time, business customers more cash back for the electricity they use year-to-year.

For residential customers, TXU Energy Cash Rewards 24SM is a two-year plan that awards 3 percent cash back the first year of the plan and 4 percent cash back the second year. TXU Energy Cash Rewards 36SM is a three-year plan that awards 3 and 4 percent the first and second years and 5 percent the third year. Both of these plans provide fixed-rate pricing, which means price protection for the life of the contract. Residential customers can get more information on these plans to earn cash back at txu.com/cashrewards.

TXU Energy is also introducing two new plans for small and medium-sized businesses that provide the same escalating cash back as its new cash back loyalty reward plans for residential customers. For more information on TXU Energy Business Cash Rewards SM plans, go to txu.com/bizcashrewards.

When TXU Energy launched cash back loyalty rewards in 2007, it became the first electricity provider to provide a cash back loyalty reward program based on customers' annual electricity purchases.


* The TXU Energy Cash Rewards Sweepstakes is open to Texas residents age 18 and over who live in a deregulated electricity market area. Full sweepstakes details are available via the Cash Rewards tab at facebook.com/txuenergy. No purchase is necessary to enter or win.

About Local Impact
If they choose to, customers can visit txu.com/localimpact and choose from charities that are focused on environmental sustainability, emergency aid/relief efforts, and education. The site estimates the local impact of customers’ donations in terms of real-world supplies and materials for charities, such as the number of trees planted or number of blankets provided to shelters for relief efforts. Customers can also use it to map their donations and share via Facebook, Twitter, and email. TXU Energy Local Impact is available year-round. It accepts multiple forms of payment and provides a contribution receipt for tax return purposes.

About TXU Energy
TXU Energy is a market-leading competitive retail electricity provider, powering the lives of more Texans than any other retailer. TXU Energy offers a variety of innovative products and solutions, allowing both its residential and business customers to choose options that best meet their needs, including exceptional customer service, competitively priced electricity service plans, innovative energy efficiency options, renewable energy programs and other electricity-related products and services. Visit txu.com for more information about TXU Energy. REP #10004.

Previous | Next Back to List